Fort Worth, TX

Huttig Interior Door Stocking Catalogs


Project Date



Huttig Building Products

May, 2021


Huttig needed a way to let dealers know what interior doors they stock at their local Huttig branch.  We took the raw data from each branch and developed these catalogs so dealers know what interior doors they can get from their local Huttig branch quickly.  We reorganized the doors within the catalog to make it easier to find all of the widths, heights and thicknesses of each door model more easily.  

In the competitive building materials industry, providing a seamless and efficient purchasing experience for customers is paramount. For companies like Huttig Building Products, having interior door catalogs that showcase the stock availability at different branches is a game-changer. These catalogs play a crucial role in enhancing customer experience, streamlining purchasing decisions, and driving business growth. Let’s delve into the reasons why interior door catalogs are vital for a company like Huttig Building Products.

  1. Enhanced Customer Experience Interior door catalogs empower customers to explore a wide range of options and make informed decisions. By showcasing the variety of door styles, materials, finishes, and sizes available across different branches, customers can easily compare and select the perfect doors for their projects. With comprehensive and up-to-date catalogs, Huttig Building Products ensures that customers have a seamless and satisfying experience, saving them valuable time and effort.

  2. Streamlined Purchasing Decisions Interior door catalogs provide customers with the necessary information to make confident purchasing decisions. By presenting detailed specifications, features, and pricing, catalogs enable customers to assess their options and choose the doors that best meet their project requirements. This transparency and accessibility streamline the decision-making process, facilitating efficient transactions for both customers and Huttig Building Products.

  3. Localized Stock Availability With multiple branches, Huttig Building Products can leverage interior door catalogs to highlight the stock availability at each location. Customers gain visibility into which branches carry specific door models, enabling them to conveniently source doors from the nearest or most accessible branch. This localized approach improves efficiency, reduces lead times, and enhances customer satisfaction.

  4. Promoting Cross-Selling and Upselling Opportunities Interior door catalogs also serve as effective sales tools by promoting cross-selling and upselling opportunities. By featuring complementary products, such as door hardware, trims, or finishing accessories, catalogs encourage customers to explore additional offerings. This strategic approach expands the scope of customer purchases, increases average order value, and boosts overall sales for Huttig Building Products.

  5. Reinforcing Brand Credibility and Professionalism Comprehensive interior door catalogs communicate a strong brand image and reinforce Huttig Building Products’ credibility and professionalism. By presenting a wide selection of high-quality doors, supported by accurate product information and visually appealing imagery, catalogs demonstrate the company’s commitment to delivering top-notch products and service. This instills confidence in customers, establishes long-term relationships, and positions Huttig Building Products as a trusted industry leader.

Interior door catalogs play a pivotal role. By enhancing customer experience, streamlining purchasing decisions, highlighting localized stock availability, promoting cross-selling opportunities, and reinforcing brand credibility, these catalogs designed by Gott Marketing drive business growth and cement Huttig Building Products’ position as a premier supplier in the industry.